Datacap Systems is pleased to announce certification and availability of high speed IP gift card interface to Electronic Payments Inc. GIFTePay users can now access Electronic Payments gift services with fast, 2-4 second IP gift card and loyalty transactions. The expanding use of gift card programs by retailers of all sizes and EPI’s growing customer base throughout all industry types makes this an important addition to the GIFTePay interfaces.
“I’m very pleased our gift card platform has been integrated into the GIFTePay application and I look forward to continuing our relationship with Datacap Systems,” says Michael Nardy, CEO Electronic Payments Inc. “Integration is key to the distribution and growth of our gift card processing products. Since its release earlier this year, our gift card platform has grown to support over 1,000 clients processing over 1 Million annual transactions. Gift is one element of our multi-tier approach to bringing our processing services completely in-house and I am excited Datacap has taken an active role in working with EPI on our various integration projects.”
Gift and prepaid cards are proven to increase retailer traffic and average ticket and margin, all while providing new revenue and promotional opportunities. Gift/prepaid card programs also reduce typical ‘gift certificate’ expenses, and can even be used to improve the cost and profitability of return transactions. Strong benefits to both consumers and retailers make gift card a required POS/ECR feature. Fast, IP-based gift card transactions enhance customer service and store operation efficiency. Having gift card transactions integrated into the store POS/ECR system provides additional retailer benefits, streamlining operations and enhancing store and cashier accountability. Dealers benefit from selling the additional gift card feature, additional revenue opportunities and improved customer retention.
GIFTePay for Electronic Payments is available for web download and web/email activation. Specific features and services supported can be found at www.datacapsystems.com, and in dealer/reseller and POS developer documentation. Contact the Datacap sales department at 215/997-8989 or firstname.lastname@example.org for additional information about gift card programs and services, and integrated payment solutions, or visit us at www.datacapsystems.com.